Meet our awesome leading team

Fariha Jaigirdar

CEO

Fariha is a visionary woman entrepreneur with a dream to weave the rich heritage of Bangladesh into the international tapestry of high-end, elegant women’s clothing. She has dared to chase her dreams from the corporate world to the realms of high fashion. Born in the cultural tapestry of Bangladesh and now settled in the USA, Fariha brings with her the essence of two worlds, blending heritage with modernity. Formerly navigating the intricate world of banking & finance, Fariha decided to chart a new course, fueled by her enduring passion for the fashion industry. With a vision to showcase the richness of handmade heritage fabrics from Bangladesh on the international stage, she aspires to create a line of high-end, elegant women’s clothing that transcends borders. Fariha’s journey embodies the spirit of ambition, courage, and cultural fusion. Her dream is to introduce the world to the unparalleled beauty of handmade heritage fabrics from Bangladesh, such as Jamdani and Muslin, through a line of exquisite and sophisticated women’s apparel. She is also the owner of another Brand in Bangladesh named Purnota Shilposhala where she promotes local handmade clothing and crafts of Bangladesh. Fariha envisions her brand not just as a reflection of style but as a bridge connecting cultures, celebrating craftsmanship, and offering a glimpse into the artistic legacy of her homeland.

Nusra Jahan Nipa

Director, Fashion Research & Design

Nusrat Jahan Nipa is a beacon of resilience and passion in the world of fashion. Born and raised in a middle-class and conservative family, Nusrat always harbored a deep passion for fashion. She spent her childhood sketching designs, collecting fabric samples, and secretly flipping through fashion magazines that she managed to acquire. Once met with resistance from her family for pursuing her dream of becoming a fashion designer, she defied the odds and left her home to embark on a journey toward her true calling. She did her Bachelor’s in Fashion Designing from Bangladesh and master’s in Fashion Theory & Practice from Sei-Tech University of China. She is now PhD fellow of Zhejiang Sei-tech University in China where she is doing research on Socio economic Analysis of Asian Handloom Artists. She has many publications in international journals.

Currently serving as faculty at a prestigious fashion design university in Bangladesh, Nusrat has a long experience in fashion industry. Her journey from an aspirant fashion designer to a respected educator and researcher reflects not only her personal triumph but also her commitment to the transformative power of fashion.

Having cultivated a highly refined sense of fashion during her academic pursuits and travels, Nusrat now stands as a testament to the idea that passion and dedication can shape one’s destiny. Her story inspires aspiring designers and individuals with dreams that seemingly defy convention, proving that with determination and an unwavering commitment to one’s craft, one can indeed turn dreams into reality.

Mohammad Saif Noman Khan

Chairman & Strategic Advisor

Mr. Mohammad Saif Noman Khan is an academician, strategy consultant, corporate trainer and serial entrepreneur. A tenured faculty member at Institute of Business Administration (IBA), University of Dhaka (the number 1 business school in Bangladesh) he teaches in the Executive MBA, MBA, and BBA programs. He is also leading the executive education programs at IBA specially in the areas of Communication and Strategy. Internationally educated he holds an MBA from Schulich School of Business, York University, Canada. Being an International Strategy Consultant, Strategy & Innovation Expert; Mr. Noman has undertaken numerous strategy and business consultancy projects both in the public as well as private sector at home and abroad. He headed consultancy projects with The World Bank and The United Nations. He has provided strategy consulting services to numerous leading local & multinational business organizations. Mr. Noman is by far the only expert in Bangladesh now in the areas of Complexity Strategy & Design Thinking. He is a preferred  consultant both for The World Bank and UN for SME capacity development in Bangladesh. His corporate training modules also includes advanced level leadership development, business strategy, sales & innovation. So far almost all the Large Local Corporates and Multi National Organizations in Bangladesh has availed his services to develop the capacity of their respective business managers & leaders. In recent times both the World Bank and ITC; United Nations selected him for capacity development of Women Owned Businesses in Bangladesh and internationally. He has worked with more than 300 WOBs so far since 2020. Mr. Saif is the founding chairman of three different organizations. He pioneered global standard corporate training and strategy consulting through his organizations Sapien Strategy Consulitng & Research ltd. In Bangladesh. In recent times he ventured into EdTech and Fashion retailing. He founded English & Global Study Base Camp, Purnota Shilpashala (A 100% handmade women wear & accessories business) as well as Monsoon Royale Bangladesh and Monsoon Royale, LLC USA venturing into global luxury fashion clothing industry.